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Why Social Media is Integral to Blogging

The lifespan of blogging goes back nearly 20 years now, to 1994′s “Links.net” and its form and function show no sign of slowing. There are small personal blogs, large newsy blogs, video blogs and every conceivable blog for any topic you can imagine (well, most topics).

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Blogging is an extension of our human-ness. What we think, feel and understand, we now feel a need to share, tell and communicate with others. The Internet helps us to create spaces for that. It provides the tubes to send our words and images quickly across the world. Humans have always been sharing these communications, but now our blogs are our authorship and messenger combined. In other words, our personalities are now ruled by social media.

5 Answers to Why Social Media is Integral to Blogging

Let’s learn the top ways that social media is integral to your blogging success

Social Media is the Playground

When we were kids, we shared tips, insights, rumors and taunts in the school yards, the playground and the parks. Today, social media networks like Twitter, Facebook, and Instagram are the playgrounds, and we’re still sharing the same insider info, but now it’s being broadcast to more than just a few select friends. It’s going out to everyone who can see it. If you want your blog to succeed, you have to share it with friends in the playground.

Social Media Shows Off Your Blog

Let’s follow that sharing theme. You love your blog, I’m sure I’d love it too, but you gotta share it with me first to find it. That’s the top value of social media, pushing out URLs, topics and themes that you blog about. If you don’t share it, I don’t see it. That’s it in a nutshell.

Social Media Protects You

For bloggers, social media is crucial to our protection and well-being. No, not protection like the companies listed at SecurityCompanies.com, but rather the type of protection from the slings and arrows of everyday digital life. Social media provides people to help protect your posts from nasty commentors, hackers and more. Social media brings you the heavies on your side to make your blog sturdy, with a good foundation beneath and a shot of love on top.

Social Media Encourages Your Blogging

It’s no secret that we pick up our blogging topics and themes from what we read about, think about and share with others on a daily basis. My favorite place to find timely and relevant blog posts are from the comments sections of popular blogs. So many smart people read these blogs, and usually have another side to explore in the comments. Find good blog sites to read, dip down into the comments and soon you’ll find gems to further explore in your posts.

Social Media Validates Your Blogging

When you started blogging, you were unsure if anything you written had any validity with others beyond your girlfriend and perhaps your dog. However, social media networks can help increase numbers and get your blog ranked even higher than your own efforts. Eventually, little bits of validity start to come your way. Even social media gurus and blogging experts’ careers have begun this way. Keep finding ways to share your blog posts through social media and you too may one day find true meaning.

by Suresh Khanal

Hi, it’s me behind this blog - Bivori.com. Interested to blogging, different monetization options, WordPress Themes, Plugins and various blogging tools. I love setting up new blogs, customize and optimizing them. Want me to write for you? Add in your Google+ circle and lets get connected.

30 comments… add one

  1. Hi Suresh,

    You have really showed off the power of social media, I also remember those days when our play ground was football pitch but now for bloggers,the only playing ground is the internet on how to gain exposure, gain quality backlink, and share with online friends that will increases earning instead of spending days with offline friends that will not bring forth any benefit to our online career.
    Adesanmi Adedotun recently posted…Top tips to hit free trafficMy Profile

    1. Thank you Adesanmi for the comment. Yes the playground is changed and the way we interact and spend time too!

  2. I am totally agreed with your opinions and points you have presented here and I found this blog really informative and people associated with this will definitely get lot of help.

    1. Thank you Traccy.

  3. Hi Suresh
    Social media has big impact on our life and in blogging career too. Without social media you can’t attract people toward you. Without social media linking a blog has nothing, you have to integrate if you want your blog at it peak.
    Muhammad saleem recently posted…5 Blogging Chores that need ConsistencyMy Profile

    1. In fact we should hit where it matters! Social media are the place where people gather these days.

      Thank you Muhammad for the visit and your comment here.

  4. Hey!

    Thanks for sharing this. Social media is definitely a huge thing in blogging right now. Slowly, I am seeing algo changing more towards social media.

    However, this doesn’t mean that you can forget about SEO. You still need old school SEO to rank well.

    Make sure it is balanced!
    Reginald recently posted…7 Most Influential Social Media Platforms For BloggersMy Profile

    1. That’s really important point. You can’t miss SEO for social media. Take them as complementary rather than alternates.

  5. Great point, i love the aspect of social media being our playground of which is true. The main aspect of this is that a blog without social media is going down the drain and I’m yet to see one.

    Social media also shows of our blog, which I’ll call promotion, i guess we’ll be invisible in the blogosphere without social media.
    Gilbert Samuel recently posted…Guest Blogging vs Blog Commenting which is Better?My Profile

    1. Social media is really awesome to gain quick exposure and instant traffic. I believe now the blog and media are indispensable.

  6. People are always saying that social media is extremely powerful. I know that it is, I just don’t seem to put enough emphasis into it.

    After reading your post though, I need to spend more time learning how to use it. Thanks for the information.
    Susan Velez recently posted…Outsourced My Graphics For My Product Creation ProjectMy Profile

    1. Susan,

      No mater what medium you choose but the blogging success lies in your success to build good and interacting community. Social media will help you to achieve this easier and quicker.

  7. Social media a very critical to blogging and we readily should utilize this channel to boost our blogging business with ease. The human-ness of blogging is really emphasized by all the functions of social media today. A very helpful post I must say.


    1. Thank you for submitting my post to Kingged. It’s a good support!

  8. Sometimes I really wonder how much Social Media has emerged with time….I still remembered those days when I used go to school, and I was among those few people who had a Facebook account back then….but look at now even a Primary Student can access Facebook, Twitter and other Social Media sites much better than us……
    Aditya Dey recently posted…Twitter Unveils ‘Related Headlines’, Next Step to the Embedded TweetsMy Profile

    1. Every primary school :)

      Definitely, social media has emerged as another world. If you don’t know how to use it, you’re really missing something great!

      Thank you Aditya for the visit and comment.

  9. Spot on. Social media is playing more of a role in how we rank in search engines more than ever, so it’s important to try and get as many of them as possible. Google sees social signals as a sign of quality, and their importance is only going to increase in the future.
    James McAllister recently posted…Authorship And The Future Of SEOMy Profile

    1. I agree with you James. There’s nothing yet visible that social media will be replaced by anything anytime soon.

  10. Hi Suresh Khanal ,

    “social media networks like Twitter, Facebook, and Instagram are the playgrounds f”. Nice way to explain the basic concept. I will definitely agree this concept because social media are in high peak treading now a days

    1. Oliver, we can’t ignore the influence they have upon our lives. Social media is a must for promotion of blogs and now stands as another facet of your online exposure.

  11. Social media is the popular platform in the current period. Most of the business people like and share their products using social media. Current economic report say’s 75% people has been using Social media. I like and hearing your video and sound quality is also good with clear display. keep it up post more article!!!

    1. Thank you Chris for the visit and commenting here.

  12. Your social media points are true and agree with your Suresh :)

    Yeah, blogging is greatly impacted by social media website as it helps to improve the social presence of the bloggers which is consider important by the Google.

    My beauty blog was well performed in search engines with organic traffic but it was greatly affected by Panda algorithm as it has no social involvements.

    Thanks for revealing the importance of social media for the bloggers Suresh, keep writing the useful stuffs :)
    Nirmala recently posted…Can Tablets Replace Laptops?My Profile

    1. That’s true Nirmala. Search engines start to recognize the importance of social media to let them determine which pages are relevant and useful to the searchers. The recent algorithm update made social media even more important.

  13. Hi, Suresh,
    Everyone making their presence on social network specially on Facebook. Social networks are power tool to engage in relationship, build friendship and drive some traffic from these site to our blog. So we cannot ignore these.
    We share every small or big things happen in life with our social media friends. We spend lots of time on theses site. So these are become important part of our life.
    Thank you for sharing. :)
    Kumar Chandan recently posted…Social Networks or Blogs?My Profile

  14. Hi Suresh,

    Each day Google SEO algorithm getting harder on web masters and even you are getting good amount of Search Engine traffic it’s not for sure to stay as it’s on the next updated, and this is an added reason why you should consider your social media presence as integral part of your blogging habits. Thanks for sharing this great discussion.
    Qasim recently posted…The Impact of Social Media to BoomersMy Profile

  15. Hi Suresh,
    Great post.I would like to add that social media is also what makes many of us survive in the competitive blogging market.With SEO slowly dying, every eyes are now focused on the potentiality of social media networks.To a great extent most social media sites have managed to build an audience which is an amalgam of professionals from different industries.
    Joe Hart recently posted…Dental Implant Procedure – Steps InvolvedMy Profile

  16. Thanks for providing useful tips for increasing social media traffic to any website.Really social media plays a important role in every website growth except organic traffic.There is some more topics that may be included in your posts like social media income and more

  17. No doubt, this post is informative. Social media makes the site real. Without social proof, no one is going to read your site’s content. Now, social media is becoming the way of promoting your blog. ;)
    Abhishek recently posted…Why And How To You Analyze Your Competitors?My Profile

  18. Hi Suresh,
    Thanks for revealing the importance of social media in blogging. All bloggers should use this platform to gain popularity and boost traffic to blog.


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